A DIGITAL MARKETING JOURNEY.
Jeff Krasuski, our head advisor, and I both worked for digital marketing firms just like the one you may be working with now, or perhaps did once in the past. With our digital marketing plans, we give you something that they will never dream of sharing with you. Guess why? $$$
We tell you all the secrets!
Digital marketing agencies don’t want you to know this stuff. It could put many marketing agencies out of business — and no, I’m not just saying that.
We give you the power of control.
If you want to learn, we teach you how to to do your own digital marketing. It’s not easy, but it’s not exactly hard, either. And we’re here to walk you through every step.
If you don’t want to do any of it, we can help you get it started with our online presence setup.
If you’re currently paying for marketing, once your contract (which we would never dream of having, by the way) ends, you will slash your marketing costs if you follow the personalized digital strategy we create with you, one-on-one.
It’s not even a matter of chance. Or maybe it is: it’s your lucky day! You finally found a digital marketing agency that want to be in your corner, see your company grow, and doesn’t want to overcharge you for any services 🙂
With Digital Advising Solutions, you’ll get “expensive marketing” results with “cheap marketing” prices. Here’s some of what you can expect to learn from our digital strategy session:
If you’re a local business, you want your local community to know you exist! We teach you how to make this happen at a fraction of the price you’d pay with a full service marketing agency. And then we tell you how you and your business personally can get to the top of local search results. In the packet of information we send home with you, you’ll have advanced keyword analytics on keywords that will help you grow organically.
Participating in local search (listing management) essentially puts you in the digital phonebook, and it’s required for present day businesses.
Review Management Marketing
Here are some numbers:
92% of consumers read online reviews when searching for a local business.
42% of those people won’t give that business a chance if they’re rated less than 3 stars.
68% of consumers will form an opinion about your business from reading only 1-6 reviews (so you want to make sure they’re positive!)
Review management is very, very important. Aside from the fact that the Google search algorithm favors businesses with more reviews, the reviews legitimize your business for new customers. Reviews are left by other consumers just like them, and the average person will trust other people’s opinions about a business over the business’s opinion about their own business.
Reviews are a remarkably powerful marketing tool. We help you take full advantage of them!
The steroids of the marketing world.
Paid ads are expensive, but extremely effective. If done properly, your paid ad campaigns will be cost-effective and successful.
If this is a route you’re interested in taking, we have a powerful referral arsenal of professional marketing firms that can help you out. (Did I mention we don’t do PPC services, so you can trust our digital marketing plan suggestions to be honest?)
Free advice: Unless you reallllyyyyy know what you’re doing, don’t try to set up paid ads on your own! You’ll waste your money. Ask me how I learned this 7 years ago.
Social Media Marketing
Social media is a versatile marketing tool. If you want to portray a small-town, I’ll-invite-you-to-my-BBQ vibe, we’ll walk you through how to do it. If you want the opposite, we’ll show you the way. Hashtags? I’ll give you 30 (the max on Instagram). Don’t have an Instagram? You may not even need one! (Of course, we still recommend it!)
“What’s a hashtag”? Don’t worry, we have you covered. Hi! I’m Jenny. On top of being a digital marketing blogger, I’m also a social media consultant. I’m here to help you one-on-one with any social media campaigns or questions.
Content Marketing (Blogging)
Similar to social media marketing is blogging. It may be a dreaded word for some (“You mean, I have to sit down and write 2,000 words? On the reg?”) but Google’s latest major algorithm update makes it clear that content marketing should be a part of your marketing plan. Not just any content, either. Google’s favorite webpages are straightforward, concise, and provide the user with specific information that will answer their query.
On the flip side, it’s also helpful to subscribe to digital marketing blogs (like this one :D) and social media profiles (like @digitaladvisingsolutions) so you always stay on top of the latest online marketing tricks.
The Digital Marketing Goodies Just Don’t Stop
On top of all that, we make a folder for your business that you can take home (or print out yourself, if we do a web session). Inside is info we’ll go over during our meeting — here we’ll talk SEO, keywords, and way more, providing you with print-outs about your business from our exclusive digital marketing tools.
Here‘s the Zinger
Our average client pays a one time flat fee of $499, and some pay as low as $299.
Ready to learn the secrets behind growing your business? Book an appointment with our digital advisor today.